Make AI simplify your hotel.
Not complicate it.
I help hotel and resort leaders find where AI can take administrative weight off their teams and strengthen commercial performance, before another tool gets bought.
Trusted by Red Carnation Hotels · The Montague on the Gardens ·
Hotels are under pressure to do something with AI.
That's exactly when the expensive mistakes happen.
Labour costs keep climbing, the team is already stretched and every supplier now has an AI feature to sell you. So reservations trials one tool, marketing buys another and events signs up for a third.
A year later you have more technology, more logins and more places for information to go missing, and the same people holding it all together.
Fix the fragmentation first. Then automate.
Automating a disconnected process doesn't fix it; it just makes the disconnection happen faster. So I start with the operation, not the technology: where time is lost, where information stops moving and where revenue quietly leaks between departments.
Sometimes the answer is AI. Sometimes it's a system you already pay for, used properly. Sometimes it's nothing at all, and knowing that is worth the fee on its own.
What this looks like in a real hotel
At The Montague on the Gardens, the Assessment covered 18 operational themes and identified 60 to 130 hours a month of recoverable capacity in the first wave, without a new platform needed to begin. Event enquiries re-keyed across systems, expenses reconciled in spreadsheets and maintenance information scattered across several places: none of it visible from a P&L.
Built for hotels where a few people are holding too much together
Independent hotels, resorts and collections with real operational complexity: several departments, several systems and a leadership team that wants to move on AI without betting the operation on it. I also work with venues, cruise lines and restaurant groups facing the same problem.
If that sounds like your property, here's how I work as an AI consultant for hotels.
Hospitality first. AI second.
I've run the departments I'm assessing across twenty years of hospitality leadership in the UK, Europe, Asia, and Australia. That includes front office, housekeeping, the restaurant and the commercial function, so I know what a visitor costs a property on an ordinary operating day. That's why I run every Assessment myself, by video call, around your team rather than on top of it.
Trusted by Hospitality Leaders
"It gave us the evidence and recommendations in one place, from an external perspective, rather than subjective opinions from inside the business. Exactly the starting point we needed."
Jonathan Raggett, CEO, Red Carnation Group
“Francesca’s work has enabled us to complete projects that would otherwise not have been achievable within existing resources.”
Jakie Jewell, CEO, Trevassack Lake"Deep human understanding of real business workflows is the key to successful AI implementation. Francesca has not only proved to be a match for the pace of AI progress; her deep understanding of the hospitality sector is a significant differentiator in achieving practical AI-enabled productivity gains."
Ian Jones OBE, Founder, Goonhilly Earth StationLess time running the administration of hospitality.
More time delivering it.
If you're curious where AI would genuinely help your hotel, start with a 15-minute conversation.